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customer

«The customer perceives service in his or her own terms»
«The person determined to achieve maximum success learns the principle that progress is made one step at a time. A house is built one brick at a time. Football games are won a play at a time. A department store grows bigger one customer at a time. Every big accomplishment is a series of little accomplishments.»
«It is not the employer who pays the wages. Employers only handle the money. It is the customer who pays the wages.»
«Right or wrong, the customer is always right.»
«The golden rule for every business man is this: ''Put yourself in your customer's place.''»
«There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.»
Author: Sam Walton (Executive, Founder) | About: Bosses | Keywords: boss, chairman, customer, spending
«Our new attitude is how can we put you in front of our customer.»
Author: Terry Semel | Keywords: customer, front, in front
«The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.»
«Quality in a product or service is not what the supplier puts in. It is what the customer gets out and is willing to pay for. A product is not quality because it is hard to make and costs a lot of money, as manufacturers typically believe. This is incompetence. Customers pay only for what is of use to them and gives them value. Nothing else constitutes quality.»
«Like the effect of advertising upon the customer, the methods of political propaganda tend to increase the feeling of insignificance of the individual voter»

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