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Rosie Secchi Quotes
«This new trend is seeing the biggest network operators in Europe battling for markets, further emphasizing how important it is for a mobile operator to own its customers, thus providing value through branding, sponsorship, content, and effective marketing.»
Author: Rosie Secchi
«Since 2004, other interesting developments have taken place in the mobile industry regarding mobile portal usage and content. Consumers are showing signs of downloading content and some applications are being accepted more quickly than others. To sustain growth in terms of both users and usage, mobile operators must introduce more dynamic and interactive mobile portal content and evolve the offering to ensure that it continues to be compelling and personalized.»
Author: Rosie Secchi