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Paul Swangard Quotes
«Globally, the NFL is playing a little bit of catch-up.»
Author: Paul Swangard
«What the NFL taught us . . . is that I can take an absolutely meaningless game between two teams that no one cares about, take them to Mexico, and turn it into an international marketing platform.»
Author: Paul Swangard
«To the degree that she reflects the franchise's style and savvy, she is well respected in a male-dominated sports property. That respect goes all the way up through the league's operations. She has established herself as one of the major team executives in all of sports.»
Author: Paul Swangard
«When you're flipping the channels on a Sunday and see his team on offense with him in the backfield or in the slot, you're going to stop. That awareness and interest is what marketers will covet.»
Author: Paul Swangard
«I don't know if we'd call this a renaissance, but I think he's certainly coming back to life both on and off the court. He may never get back to where his potential was two or three years ago, but there was always the sense that he could rebuild some of that equity. ... It's clear he's well on his way.»
Author: Paul Swangard
«There's a lot of interested stakeholders in wanting her to be there. There's a lot of outside interests pulling for her.»
Author: Paul Swangard
«There were a lot of companies that might have dreamed of a Monday like this one.»
Author: Paul Swangard
«Kobe was seen as this non-controversial, rather worldly good guy. He can rebuild his image, but it's never going to be the same that it was.»
Author: Paul Swangard
«All the (major sports) events have some presenting sponsors.»
Author: Paul Swangard
«There are still categories that are probably not going to want to attach their name to Kobe. Family-consumer brands like McDonald's and Sprite are probably still a little reticent to come back into the fold.»
Author: Paul Swangard