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Marshal Cohen Quotes
«This is about movement toward solidifying their base, trying to justify the expansion of the international sector.»
Author: Marshal Cohen
«Sports footwear usually is also the first place urban consumers will spend money to endorse a celebrity. As we've already seen, people will pay over $100 for the G-Unit or an S-Carter Reebok if it creates the right image for them.»
Author: Marshal Cohen
«You have to remember that low-income consumers really took a hit in 2005. A lot of them maxed out their credit cards at the beginning of the season and then got their winter energy bills. That probably left them with an absence of cash and discretionary spending later on.»
Author: Marshal Cohen
«Everybody is coming with a road map. They have their circulars, downloaded coupons. It's definitely a race in the first few hours to get the hot products at the best price.»
Author: Marshal Cohen
«I think the Adidas-Reebok deal is more product and marketing driven than it is price driven.»
Author: Marshal Cohen
«Like Nike, Adidas also needed a better fashion fit and Reebok provides that.»
Author: Marshal Cohen
«It's really about back to basics, buying at chains like Home Depot and Lowe's. The mass merchants are reaping the benefits in a big way because it's one-stop shopping.»
Author: Marshal Cohen
«Kids are not interested in taking their summer vacation to start thinking about back-to-school wardrobes, supplies and book bags.»
Author: Marshal Cohen
«Two years ago, consumers were buying expensive denim and a lot of pairs. This year they're buying that one - maybe two - signature perfect pair. And then they're complementing it with less expensive pairs.»
Author: Marshal Cohen
«If you do it every season, it becomes expected. And the minute it becomes expected, it's no longer cultural or countercultural. This is about innovation, lifestyle and attitude. And if you are conforming to the norms of the industry, you have lost your personality and individuality.»
Author: Marshal Cohen