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Research Database of Quotes
It is sometimes difficult to be inspired when trying to write a persuasive essay, book report or thoughtful research paper. Often of times, it is hard to find words that best describe your ideas. Paper-Research now provides a database of over 150,000 quotations and proverbs from the famous inventors, philosophers, sportsmen, artists, celebrities, business people, and authors that are aimed to enrich and strengthen your essay, term paper, book report, thesis or research paper.
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David Ogilvy Quotes
«Advertising is a business of words, but advertising agencies are infested with men and women who cannot write. They cannot write advertisements, and they cannot write plans. They are helpless as deaf mutes on the stage of the Metropolitan Opera.»
Author: David Ogilvy
| Keywords:
advertisements, advertising agencies, agencies, deaf, helpless, infest, infested, infesting, muted, mutes, opera
«Shakespeare wrote his sonnets within a strict discipline, fourteen lines of iambic pentameter, rhyming in three quatrains and a couplet. Were his sonnets dull? Mozart wrote his sonatas within an equally rigid discipline - exposition, development, and recapitulation. Were they dull?»
Author: David Ogilvy
| Keywords:
couplet, couplets, exposition, Expositions, fourteen, iambic, Mozart, pentameter, pentameters, recapitulation, rhyming, rigid, sonata, sonatas, sonnet, Sonnets, strict
«I never tell one client that I cannot attend his sales convention because I have a previous engagement with another client; successful polygamy depends upon pretending to each spouse that she is the only pebble on your beach.»
Author: David Ogilvy
| About:
Clients and customers,
Sales
| Keywords:
attend, beach, client, convention, engagement, engagements, pebble, polygamy, previous, spouse
«Like a midwife, I make my living bringing new babies into the world, except that mine are new advertising campaigns.»
Author: David Ogilvy
| About:
Babies,
Motherhood
| Keywords:
advertising campaign, campaigns, midwife, midwives
«Claude Hopkins... maintained that nobody with a college education could write an advertisement addressed to the mass millions. That's absolute poppycock.»
Author: David Ogilvy
| About:
College,
Education
| Keywords:
addressed, advertisement, Hopkins, maintained, poppycock
«In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create.»
«Make sure you have a Vice President in charge of Revolution, to engender ferment among your more conventional colleagues.»
Author: David Ogilvy
| Keywords:
colleague, colleagues, conventional, engender, ferment, fermented, in charge, vice president
«I have a theory that the best ads come from personal experience. Some of the good ones I have done have really come out of the real experience of my life, and somehow this has come over as true and valid and persuasive.»
Author: David Ogilvy
| About:
Experience
| Keywords:
come over, Personal experience, persuasive, valid