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David Carter Quotes
«[And a strike could be devastating.] Continuity with the sponsorships is critical, ... The brand equity that the league has put together with its corporate partners, the overall international growth of the sport -- they're hitting on all cylinders, and to have anything take attention away from their growth is going to be very detrimental to them.»
Author: David Carter
«[What happened between Owens and the Eagles] was so utterly predictable, ... What happens with a lot of athletes is they become the most high-profile employee in the organization and there's a sliding scale of tolerance where the coaches or the managers give those athletes, just like star sales people, just enough rope to hang themselves. And by the time they've hung themselves, they've really gone a long way to impacting the morale of the rest of the organization, and done a fine job of contaminating the company in the marketplace.»
Author: David Carter
«Michael Ovitz brings three major things to the table that the NFL likes. He brings political savvy, business connections, and a tremendous amount of money.»
Author: David Carter
«Continuity with the sponsorships is critical. The brand equity that the league has put together with its corporate partners, the overall international growth of the sport -- they're hitting on all cylinders, and to have anything take attention away from their growth is going to be very detrimental to them.»
Author: David Carter
«Advertisers are looking to penetrate these markets. We are getting close to saturation [in the U.S.].»
Author: David Carter
«Fighting for marketing shelf space alongside Jeter and A-Rod may prove problematic if, over time, Damon is merely perceived as just another all-star player added to Steinbrenner's stable.»
Author: David Carter
«The Beijing Games are just tantalizing for corporations. I'm not sure if they're downplaying [Turin], but they certainly are shifting their focus. It does seem like there's a disproportionate amount of attention being paid to Beijing.»
Author: David Carter
«The Vikings are less sympathetic than the other two.»
Author: David Carter
«For a generation of consumers who have known Nike for being nothing less than their brand, it's their generation's Coca-Cola, burned into their consciousness, burned into an entire generation. The same can't be said for Adidas.»
Author: David Carter
«His management team likely sat down and said you have to show you're a family man and a team player, interested in doing the right thing by your family and teammates. And that resonates to a photo op.»
Author: David Carter