What can we do if there is a new product that you need to promote to the market.
Date Submitted: 02/09/2004 16:36:54
Category: / Business & Economy / Marketing and Advertising
Length: 16 pages (4350 words)
Category: / Business & Economy / Marketing and Advertising
Length: 16 pages (4350 words)
Table
Number<Tab/>Content<Tab/>Pages
1<Tab/> Executive Summary <Tab/>
2<Tab/> Business Profile<Tab/>
3<Tab/> Product Introduction<Tab/>
4<Tab/> Target Market<Tab/>
4.1<Tab/> Market Segmentation<Tab/>
4.2&…
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…promotion, public relations, and direct marketing.
Bibliography
1.<Tab/> Marketing
Joel R.Evans & Barry Bernam
2.<Tab/>Introduction to Marketing
Geoff Lancaster & Paul Reynolds
3.<Tab/>Contemporary Marketing
Boone & Kurtz
4.<Tab/>http://www.hupseng.com
5.<Tab/>Understanding Business
Nickels, McHugh and McHugh
6. Business Marketing Management
Michael D. Hutt and Thomas W. Speh
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