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The cover box for Titanic reveals two different meanings to the audience. The first is an explicit meaning, of which is clearly presented through the various images on the cover. The second meaning, the implicit meaning, is subtlety suggested amongst the images and requires some thought to grasp. Through the use of implicit and explicit meaning, the movie box creates interest and intrigue. The cover is composed of images that tell the audience right away …

…name, James Cameron, and the academy awards with the intended purpose of convincing that this is a worthwhile movie to watch. If the potential viewer is still not completely convinced in renting or buying, then this is when the implicit meanings come in to play. By presenting subtle messages and invoking curiosity, the implicit messages are used to give the audience that little push over the fence in deciding to view the movie or not.