Theme park tourism in Hong Kong
Date Submitted: 09/10/2006 00:03:30
Research proposal
Theme park tourism in Hong Kong
'Evaluate the development, expectation and prospective of locals and tourists, and the effectiveness of theme park tourism in Hong Kong'
Content
Abstract..............................................................................p. 2
Introduction..........................................................................p.2-4
Background..........................................................................p.4-5
Literature Review..................................................................p.5-17
Methodology........................................................................p.18-22
Conclusion...........................................................................p.22
Outline...............................................................................p.23
Bibliography........................................................................p.24-25
I: Abstract
Tourism is one of the most important income sources for Hong Kong. The Government wants to develop Hong Kong as a major
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Business News 2004
27.<Tab/>Tim O Brien Disney seeks to maximize investment Amusement Business 2003
28.<Tab/>Anonymous Branding in hostile environment Strategic Direction 2001
29.<Tab/>Natasha Emmons Ocean park Amusement Business: New York 2002
30.<Tab/>Edward Neilan Can Mickey Mouse Pull Hong Kong out of Rat? Journal of Commerce 1999
31.<Tab/>Erika Rasmusson Brand New World Sales and Marketing Management 2001
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