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The Cola Turka campaign boomed.It brings the American culture and Turkish traditions.In order to decipher it famous critics Jib Fowles's guide is used.

Date Submitted: 03/26/2004 16:07:26
Category: / Business & Economy / Marketing and Advertising
Length: 7 pages (2006 words)
Cola Turka Advertising Case Study "You are drinking America, you are not drinking a soda" Serdar ERENER Advertising is used to promote goods, services, and anything else that advertisers want to publicize. Sometimes we may view it positively sometimes we may just ignore it. So, in order to attract target audience, advertisers use various techniques on their advertisement. In the case of advertising on television, there are many bounding conditions: within a limited time, advertisers …
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