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Have you ever asked yourself why this sudden need of chocolate after watching a Mars Bar publicity? Maybe it was a subliminal message, a hidden code hardly identifiable with the eye but sent directly to the subliminal part of the brain, which detects it with ease. Those codes are delivered to us in different ways: television, advertising in magazines and newspaper, audiocassettes, etc Are you sure that you aren't being subconsciously manipulated into making decisions …

…could also be a very negative side to that, which would be that we would know for sure that they work and then there would always be that definite possibility that people were manipulating us constantly to do whatever they want. This is where you have to wonder if we should ever really know. Scientists will probably continue to study subliminal messages until we have it all figured out because of our need to learn.