Product Life Cycle and New Product Pricing and Mix Product Pricing Strategy
Date Submitted: 09/10/2006 04:47:33
Category: / Business & Economy / Management
Length: 6 pages (1760 words)
Category: / Business & Economy / Management
Length: 6 pages (1760 words)
Product Life Cycle Strategies
Product, which is "anything that is capable of satisfying customers needs". Every product have a "life cycle" which similar as living organism, product will growth, become mature and decline. The stages of product's development, called "Product Life Cycle".
Product Life Cycle included five stages: Product Development, Introduction, Growth, Maturity and Decline.
Real market situation
1. Introduction Stage
As the name meaning, the product in this stage is new and just begin to …
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…the main product price with other companies.
References:
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URL: http://www.marketingteacher.com/index.html
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URL: http://www.learnthat.com/define/view.asp?id=282
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URL: http://www.all-science-fair-projects.com/science_fair_projects_encyclopedia/Product_bundling
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