MNCs' Strategic Decisions & Internal Activities.
Date Submitted: 09/10/2006 02:47:59
INTRODUCTION
The aim of this essay is to look at the key factors that can influence multinational companies' (MNCs) strategic decisions about the design and location of their internal activities, as well as to discuss the impact of such activities on those decisions. The essay starts with background discussion about the value chain activities, and then the next section focuses on each internal activity and discusses the key factors surrounding the design and location of
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Reich, R. B. (1991), The Work of Nations. Alfred A. Knopf: New York.
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15.<Tab/>Thompson, A. A., and Strickland, A. J. (1999), 'Starbucks Corporation'. In Thompson, A. A., and Strickland, A. J. (1999), Strategic Management: Concepts and Cases. 11th Edition. McGraw-Hill: Boston.
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