MARKETING Business Management
Date Submitted: 09/09/2006 22:32:04
Category: / Business & Economy / Marketing and Advertising
Length: 2 pages (677 words)
Category: / Business & Economy / Marketing and Advertising
Length: 2 pages (677 words)
This advertisement is a strong promotion for the Neonatal unit, with a welcoming pink background with a soft blue colour; "All Babies Deserve a Fighting Chance"
Sensitivity to Target Market :
This promotion of the charity "Neonatal Unit" is a very sensitive advertisement to their target market readers, which are people that have had a premature baby born in their families or just people that have a conscience. It gives any reader a sense of importance …
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…all premature newborn babies. Their responsibilities is to use all the donations to save Premature babies in all the ways possible.
Ad content and effectiveness :
The content in this advertisement is very effective in captivating the target market, with a small baby in caring hands, the pink welcoming background, the quote from a mother that has been helped by the Neonatal Unit. This all together influences the reader's feelings of personal value towards newborn children.
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