How has the company GUESS? established itself in the business environment over the last five years?
Contents
Section One - Executive Summary2
Section Two - Introduction2
Section 2.1- What we have to do2
Section 2.2 - The History2
Section Three - Business Environment Internal/External3
Section 3.1 -3
Section Four - Marketing4
Section 4.1 - Competition Analysis4
Section 4.2 - GAP Inc5
Section 4.3 - Tommy Hilfiger5
Section 4.4 - SWOT Analysis6
Section 4.4.1 - Strengths6
Section 4.4.2 - Weaknesses7
Section 4.4.3 - Opportunities7
Section 4.4.4 - Threats8
Section Five - Personnel/Motivation, Turnover etc8
Section 5.1 - Challenging The Company8
Section …
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…we receive guidance on how to writ the report.
Tuesday 11th March 2003All work must be near completion, this is the deadline date we have given ourselves to have the report complete, if there are any problems it is now that they will be resolved.
Monday 17th March 2003Hand In Date, send to tutor as an attachment, hand in in hard copy on the second floor, all members of the group will have a copy.
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