HSC: Business studies- Marketing notes
Date Submitted: 09/09/2006 22:34:31
Category: / Business & Economy / Marketing and Advertising
Length: 8 pages (2158 words)
Category: / Business & Economy / Marketing and Advertising
Length: 8 pages (2158 words)
The nature and role of marketing
Marketing: A total system of activities designed to plan, price, promote and place (Distribute) products to present and potential customers
Role of marketing
·<Tab/>Find out what customers want and then attempt to satisfy their needs
·<Tab/>Bring together the buyer and the seller
·<Tab/>Generate revenue for …
Is this Essay helpful? Join now to read this particular paper
and access over 480,000 just like this GET BETTER GRADES
and access over 480,000 just like this GET BETTER GRADES
…survey
Legal aspects
·<Tab/>Sales of goods Act 1923 (NSW): What must exist for a sales contract to be legal
·<Tab/>Fair trading act 1998 (NSW): Code of business conduct
·<Tab/>Trade practises Act 1974 (Commonwealth): Prohibits various restrictive trade practises such as false advertising, price discrimination, implied conditions, deceptive warranties, forcing a set price on retailer
Need a custom written paper? Let our professional writers save your time.