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Commercials are built around what we want our society to become. Television advertisers use viewer lack of self esteem to their advantage. One way they do this is by promoting their products using women who are all too often "perfect," and plots that contain so much sex they are unrealistic. Thus, society's perception becomes clouded, setting a standard of unreal women with unhealthy sexuality. The danger of advertising like this is that it is glorified …

…alternative media magazines. Find other forms of entertainment such as music that is appropriate for family eyes and ears. Realize that the television isn't harmful when it's not on. Television commercials can be destructive with dire consequences. Parents need to monitor what their teenagers watch, make sure they know they are loved, and be a good example with the way they conduct themselves. Do not let advertisers set the standard that society judges women by.