Essay Database

There are some spelling mistakes in this one. That's why the C. Spelling Steiner's Model Steiner's model on programming preferences and broadcasting choices tries to show how stations come to the conclusion of what programming to show. This model goes on the assumption that broadcasters will go after the largest audience possible. Going on the information given about this hypothetical situation, we can predict what each of the four stations in this market will show. …

…someone see a type of programming work and make money, they might go after the same market. Broadcasters who once avoid that type of programming can now start another channel and tap into that market without detracting from its majority audience programming. As the technology improves and allows more and more minority groups to get involved with broadcasting, we will start to see a sharp increase in specialty channels; more than what we currently see.