Action or Drama: Gender Differ
Date Submitted: 11/20/2004 20:40:16
Hayes 1
Abstract
The difference between male and females was examined in five investigations in a large, well known video store chain. Different genders were looked at in groups of all male or all female, single men and single women, and then groups of mixed gender. Differences between the two were measured in actions, words, and attitudes. The findings were in sync with what society generalizes so broadly as: men and women differ in everything they
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paper just begins to touch on. What makes almost every woman pick out the same type of movie and what makes her spend a significant amount of time in the store? In contrast, what makes men want typically only action movies and what makes them spend ten minutes or less in the store? The findings of the research confirm that there are gender differences but where and when these gender differences begin is the question?
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